Written by Video on a Shoestring: How to Build a Powerful Strategy with Limited Resources
How do you produce compelling video content when you’re a small municipal communications shop or a busy municipal leader wearing multiple hats?
This session explores practical strategies for integrating video into your workflow and maximizing resources like interns, creative partnerships, and free tools. Learn how to scale your impact without scaling your headcount or budget.
Representatives from Cambridge and Nantucket will share best practices and how they have adopted these practical strategies to amplify information sharing and community engagement.
Panelists:
Jeremy Warnick – Director of Media Relations and Content Strategy, City of Cambridge Communications Office
Mia Filler – Northeastern student and Co-Op, City of Cambridge Communications Office
Florencia Rullo – Communications Manager, Town of Nantucket Communications Office
Jess Torres – Digital Communications Coordinator, Town of Nantucket Communications Office
This meeting is only open to MMC members. The meeting is free, but attendees must register in advance using the registration link in order to receive the zoom link. Contact Kristianna Lapierre, MMA Education and Training Coordinator, to register for this meeting
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